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Our Story

Like most businesses, we started small with a big dream. Now after fifteen years of hard work – and counting – we are proud to be the biggest Bulk SMS provider in South Africa.

SMSPortal was established in 2002 and has since grown into a true global messaging powerhouse. Our highly skilled and experienced team utilises the latest innovations and cutting-edge software to create our fast, user-friendly reliable SMS platform. The SMSPortal platform facilitates seamless communication between businesses and consumers, providing companies of all sizes with an easy and effective way to speak directly to their customers. It is this robust and agile platform as well as our dedication to service and constant improvement that has earned us our reputation as a leading player in the SMS industry.

Whilst technology has changed allowing us to expand and evolve our services, our values and our mission have stayed the same.


Vodacom WASP Award

Awarded for the last 5 consecutive years.

Leading Aggregator

We continue to lead the market as Southern Africa's largest aggregator.

Exponential Growth

50% growth year on year since inception.

Provider of Choice

We are proud to be the provider of choice for the majority of South Africa’s blue-chip companies.


We aim to connect the world through simple SMS. By taking the complex and making it simple, we are empowering businesses with innovative communication tools that effectively reach consumers.

Latest News

Black Economic Empowerment.

SMSPortal (Pty) Ltd's current BEE classification can be downloaded below.

Furthermore, SMSPortal Pty Ltd, offers favourable payment terms for black-owned, black-empowered and black engendered SMMEs. Please click below to see if you meet the criteria to qualify.